When Ashley Woods read about an accelerator program from Jessica Lessin’s The Information, Woods applied on a whim. One hundred and 87 applicants from 33 countries applied too, and Woods, then consumer experience director at the Detroit Free Press, didn’t think her idea for local news would win a spot. “… I really thought I’d spend the next year building out this idea on my nights and weekends,” Woods said. “Then I found out I won! I woke up in the middle of the night to an email from Jessica.
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